Work Experience

 

 EDUCATION

Bachelor of Science in Business Administration: Marketing
Graphic Design Minor
American University
Kogod School of Business, Katzen Arts Center
Cumulative GPA: 3.62
Washington, DC
Graduation: May 2014
HONORS AND AWARDS

  • National Merit Scholar Semifinalist, National Honor Society, Caitlin Dunbar Scholarship, Presidential Scholarship

WORK EXPERIENCE

Capterra
Marketing Associate
 Arlington, VA
April 2016- Present

Surprise Ride
Director of Communications
Washington, DC
February 2014- March 2016

  • Illustrate diagrams and books that are included in the monthly boxes
  • Manage all functions relating to customer service, including communicating and problem-solving, and developing and implementing strategies to enhance the customer experience
  • Assist with various marketing initiatives including paid media, ad design, and social media
  • Coordinate email marketing by designing, coding, and tracking emails using MailChimp
  • Create customer content, including blog posts and company updates
  • Increase customer retention and acquisition via brand development and the design of cohesive marketing campaigns
  • Participate as an integral member of a start-up organization and marketing team focused on delivering results and driving acquisition
  • Design and test retargeting ads
  • Coordinate blogger outreach to create partnerships and organize blog reviews and giveaways

Freelance Work
Designer and Photographer
Washington, DC
Jan 2013- Present

  • Illustrated a published children’s book, Gravity is Always With You: Unless You’re an Astronaut
  • Currently working for a creative director doing freelance print design, web design, logo and brand work
  • Designed logo and business cards for the Jewel Bar
  • Designed wedding invitations and other print materials, such as Save-the-Dates, Shower invitations, etc.
  • Photographed engagement shoots and head shots for professional and personal projects
  • Illustrated characters for What Lives Inside, a Hulu series

a2z, Inc.
Digital Media Marketing Intern
Columbia, MD
May 2013- December 2013

  • Code live emails on Dreamweaver using HTML Coding
  • Used Vertical Response emailing tools to send mass emails to trade show attendees and exhibitors
  • Wrote articles for tech blogs (i.e. tsnn.com)
  • Redesigned template emails on Photoshop and Dreamweaver
  • Created instructional and informational video tutorials for the website

Jooal Jewellery International
Marketing Intern
London, England
March 2013- May 2013

  • Collaborated with international hotels and resorts to expand the brand
  • Researched media outlets to reach new clientele
  • Planned events and showcases for new jewelry lines

Kogod School of Business
Graphic Design Intern
American University
June 2012-Aug 2012

  • Created innovative designs that emulated Kogod’s brand and style
  • Worked with a marketing and communications team to develop innovative design and marketing strategies

1st Mariner Arena
Head Marketing Intern
Baltimore, MD
May 2011-Aug 2011

  • Designed venue advertisements for national magazines and local billboards
  • Managed a group of interns in daily tasks and decision making
  • Produced a budget for marketing funds and proposed marketing plans for the season
  • Participated in meetings with clients and organized and coordinated a partnership with a local charity involving marketing for upcoming events

ACTIVITIES

Student Government Association
High School Junior & Senior Class President

  • Ran two campaigns to win the presidential election, mastering public speaking and motivational speaking skills
  • Conceived an organizational system for event planning which allowed for efficiency within the government

Girl Scouts of Central Maryland
Girl Scout/Gold Award Recipient

  • Conceptualized and taught an eight-week art program which inspired economically disadvantaged foreign-speaking senior citizens to express themselves through an artistic release
  • Collaborated with my community and my fellow Girl Scouts to improve people’s lives through community service

COMPUTER AND LANGUAGE SKILLS

Computer: Proficient in Microsoft Office, Adobe Creative Suites, HTML Coding
Languages: English (fluent), Spanish (basic)
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