Upside Commercial
& Brand Campaign

I art directed a commercial and video shoot (including choosing talent, storyboarding, approving direction, and providing edits/feedback in post) to create our first national campaign. We worked with Made Agency to facilitate this project. The goal of this campaign was to increase app downloads and conversions, as well as improve brand awareness and recall.

Previous
Previous

OXIO Brand Book - 2024 Rebrand

Next
Next

Upside Brand Book - 2023 Rebrand